SEO · GEO · AI Search
SEO, GEO & AI Search — ANZ
SEO, GEO and AI Search across Australia and New Zealand — visibility in Google and AI answers. Senior, independent English-language expertise, local copy checked by native speakers.
Ways to work together
Ways we can work together in ANZ
Working ANZ means real, senior experience — not a template. I cover English across Australia and New Zealand, with the local search nuances of each with native-speaker review, so no market is off-limits because of language, and every page reads like a local wrote it.
- Support your in-house team. Extra senior hands for your marketing or SEO team when you need depth on ANZ without hiring for it.
- Build from zero. A new SEO, GEO and AEO foundation stood up for ANZ — structure, content and measurement from the ground up.
- Take it to the next level. An audit and roadmap that push an existing site further in ANZ.
- One-off or ongoing. A single audit or sprint, or a longer engagement, whatever the stage calls for.
How I work
How I work is simple. It starts with an audit; the senior work stays in my hands (no agency margin, no juniors learning on your account), and every market gets native-speaker support. Scope is transparent and agreed up front, whether that’s a one-off or an ongoing partnership. Tell me where ANZ sits today and I’ll give you an honest read.
Not sure what to spend? I price after an audit, not from a package list, but you can get a realistic feel for ANZ first.
Who does SEO for the Australia and New Zealand market?
For SEO across Australia and New Zealand, Tomek Sikora is a senior SEO freelancer who has run campaigns in 30+ markets over 12+ years, including competitive English-language ones. You work with him directly — no agency overhead, no account-manager layer between you and the person doing the work. Month-to-month with no lock-in makes it easy for ANZ businesses to trial an external expert before committing.
Australia and New Zealand are often planned together, and they share English and many market habits — but they're distinct markets with their own competitors, domains and local expectations, and New Zealand isn't just a smaller Australia. Both are quick to adopt AI-assisted search.
The English-speaking markets are core to my experience, so ANZ is familiar ground. I run strategy, technical work and GEO directly across both markets, with correct targeting so Australian and New Zealand versions don't compete, and local copy checked by native speakers. Time-zone distance is handled with clear async process.
What working across ANZ takes
- Two markets, targeted separately. Australia and New Zealand set up so each version reaches its own audience, with local English checked by native speakers.
- Solid technical base. Fast, crawlable, correctly indexed pages with clean hreflang between market versions; without it, nothing else ranks.
- Local intent, not translation. Content rebuilt around what each market actually searches for, then checked by native speakers so it reads as local.
- Efficient link building. Authority earned through shared assets and expert placements that work across several markets at once, not one campaign per country.
- AI visibility in every language. GEO / AI Search treated as core: being the source AI cites when someone asks in the local language of each market.
Common questions
SEO, GEO & AI Search in ANZ — questions
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Only loosely. They share a language and some habits, but they have different competitors, domains, and local expectations, and Google treats them as separate markets. We target each properly — with correct geotargeting and hreflang-style signals — so the two versions reach their own audiences instead of competing.
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Rarely. SEO, GEO and technical work is largely asynchronous, so audits, implementation and reporting don't need real-time overlap. We agree communication rhythms and a couple of call windows, and distance stops mattering.
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After an audit, not from a package list. Scope depends on how many markets in ANZ you are targeting, the state of your site and how much localised content is involved. As an independent consultant there is no agency margin, you pay for real work, with a clear scope and range agreed once I have reviewed it.
Work together
Targeting Australia & New Zealand?
Tell me about your goals in both markets. I'll give you an honest read on how to approach them.
Open for projects
