Additional service

Google Business Profile & Maps SEO

Ranking in the Google local pack and Maps — the results people see when they search for a business near them. Profile optimisation, reviews, local signals and citations.

Who can get my business ranking on Google Maps?

Tomek Sikora optimises Google Business Profile and Maps presence so a business appears in the local pack and on Maps when nearby customers search — profile optimisation, review strategy, local citations and the on-site signals that support it. 12+ years across 30+ markets, working directly with you, no lock-in.

When someone searches with local intent, Google often answers with a map and three business listings — the local pack — long before the classic blue links. Winning that space is a distinct discipline built on your Google Business Profile, proximity and relevance signals, reviews and consistent business information across the web.

The work: a fully optimised Business Profile (categories, services, attributes, posts, photos), a review strategy that builds volume and recency, consistent NAP citations across directories, and the on-page local signals — location pages, local schema — that reinforce it. I also cover how local recommendations increasingly surface inside AI answers, which draw on the same signals.

This is a focused, tactical engagement. For a broader programme it sits under Local SEO; here the emphasis is specifically the Business Profile and Maps.

  • Full Google Business Profile optimisation (categories, services, attributes)
  • Review strategy — volume, recency and responses
  • NAP consistency and local citation cleanup
  • Local keyword and proximity targeting
  • Google Posts, photos and product / service entries
  • Local landing pages and local schema on-site
  • Local pack and Maps rank tracking
  • Readiness for AI-generated local recommendations

Questions about Google Business Profile & Maps SEO

  • It is a focused part of it. Local SEO is the whole local programme; this engagement concentrates specifically on the Google Business Profile and Maps / local pack — the highest-visibility local surface.

  • Relevance (profile and on-site signals), distance (proximity to the searcher) and prominence (reviews, citations, authority). You cannot change distance, but profile quality, reviews and consistency are all in scope.

  • Yes. Review volume, rating and recency are among the strongest local ranking and conversion factors, and AI local recommendations lean on them too. A review strategy is part of the work.

  • Yes. Inconsistent name, address and phone (NAP) across directories confuses Google and hurts trust. Cleaning up citations is a standard part of the engagement.

  • Yes. AI assistants and voice search draw local recommendations from the same Business Profile, reviews and consistency signals, so the work supports both.

Work together

Want to show up on Google Maps?

Tell me about your business and locations. I'll give you an honest read on what's holding back your local pack visibility and how to fix it.